Stumbled upon this great clip today, had to share.
I felt the need to share because someone intuitively commented on this very idea in a songwriting workshop I went to. The presenter in this video discusses how choosing your words to rhyme or not rhyme, or to imperfectly rhyme, can really change or ‘subvert’ the mood of a song. Rhymes create predictability, and this can be a good thing, e.g. to help a listener engage with the song and make it feel familiar and comfortable. Or you might want to take the listener away from a comfortable place… all this can be done just with how you rhyme, and this video explains really clearly how that might work.